In recent years, consumer expectations for sunscreen products have expanded beyond efficacy to include product safety, ingredient transparency, and regulatory compliance. As market expectations continue to evolve, more brands are placing greater emphasis on ingredient safety from the earliest stages of product development, aiming to build consumer trust from the source.

Against this backdrop, the ingredient safety assessment system established by the Environmental Working Group (EWG) has gained widespread recognition across the global personal care industry. Its EWG VERIFIED® program sets rigorous requirements for ingredient safety, formulation transparency, and restricted substance management, making it an important benchmark for brands developing high-standard personal care products.
AEGIVITA® A Plus Recognized by EWG: Aegis Advances Product Safety with Higher Standards
Recently, Aegis’s UV filter, AEGIVITA® A Plus, was recognized by EWG, making it eligible for use in EWG VERIFIED® product development. This recognition not only reflects international recognition of the product’s safety profile, but also provides brands with a more valuable ingredient option for developing high-standard sunscreen products.

For brands, the value of AEGIVITA® A Plus extends beyond its proven and reliable UVA protection. It also helps support product development that balances safety, regulatory compliance, and market competitiveness.
PCT 2026 | As Trust Becomes the New Standard in Sun Care, Aegis Shares New Insights
Why Choose Aegis AEGIVITA® A Plus?
1.Recognized by EWG and eligible for use in EWG VERIFIED® product development, meeting brands’ demand for high-standard ingredients.

2.Enhances consumer confidence by helping brands address growing expectations for product safety and ingredient transparency.

3.Supports global market expansion by providing a reliable foundation for regulatory compliance across different markets.

4.Backed by Aegis’s mature manufacturing processes and robust quality management system, delivering consistent quality and dependable products to customers.

As the global personal care industry continues to evolve, the value of an ingredient extends beyond performance. It also lies in its ability to help brands build consumer trust while meeting increasingly stringent regulatory requirements and evolving market expectations.

The EWG recognition of AEGIVITA® A Plus represents another important milestone in Aegis’s ongoing commitment to enhancing product quality and strengthening its global competitiveness. Looking ahead, Aegis will continue to drive innovation through science, further expand its sunscreen portfolio, and provide global customers with safer, more reliable, and trusted ingredient solutions for personal care applications.